Launches Exclusive Collection Benefitting Veterans

FREMONT, Calif., Nov. 9, 2015 /PRNewswire/ — The Men’s Wearhouse (NYSE: MW) and Kenneth Cole Productions have collaborated to launch the “AWEARNESS Kenneth Cole” collection, available exclusively online at MensWearhouse.com and at Men’s Wearhouse stores across the United States.

This collection of tailored clothing, which includes suits retailing at $649, sport coats at $349, dress slacks at $149, ties at $65 and dress shirts at $89 in slim fits, is part of the company’s ongoing goal of giving back to the communities in which it serves, as they partner with Hire Heroes USA and Help USA to benefit military veterans.

“We are excited to partner with Men’s Wearhouse and bring tailored clothing to their customer while at the same time, be able to assist our veterans in their transition into the workforce,” said Kenneth Cole, Chairman and Chief Creative Officer of Kenneth Cole Productions.  “We have always sought to make an impact on people’s wardrobes, as well as communities in need, and are excited that this new partnership will do just that.”

The collection benefits United States military veterans, a population that lacks significant supportive programs across the country. A one percent contribution from all everyday gross sales of “AWEARNESS Kenneth Cole” products will go toward helping veterans transition back into the workforce. Hire Heroes USA, a Veteran’s transition organization, and Help USA, a housing and supportive services organization to the homeless, will partner with the cause. Proceeds from the sales will assist in the successful counseling and career placement for thousands of veterans, and provide transitional housing for those fighting homelessness.

“Hire Heroes USA is honored to be chosen as one of the charitable partners of the new Men’s Wearhouse & AWEARNESS Kenneth Cole collection,” said Brian Stann, U.S. Marine Corps Veteran and President and Chief Executive Officer of Hire Heroes USA. “Empowering veterans to succeed in the civilian workforce is our top priority. Partnering with organizations who share in this passion only strengthens our effort to end veteran unemployment.”

“Help USA is thrilled and grateful for the generous support from this campaign. This new partnership with Men’s Wearhouse and the AWEARNESS Kenneth Cole line will allow us to continue funding our housing and supportive services for veterans throughout this nation,” said Maria Cuomo Cole, Chairman of HELP USA.

This Veteran’s Day, November 11, 2015, Men’s Wearhouse will increase the donation amount to ten percent of all gross sales of AWEARNESS Kenneth Cole products that business day.

About Men’s Wearhouse
The Men’s Wearhouse, Inc. is the largest specialty retailer of men’s suits and the largest provider of tuxedo rental products in the U.S. and Canada with 1,754 stores.  The Men’s Wearhouse, Jos. A. Bank, Moores and K&G stores carry a full selection of suits, sport coats, furnishings and accessories in exclusive and non-exclusive merchandise brands and Men’s Wearhouse and Tux stores carry a limited selection.  Most K&G stores carry a full selection of women’s apparel.  Tuxedo rentals are available in the Men’s Wearhouse, Jos. A. Bank, Moores and Men’s Wearhouse and Tux stores.  Additionally, Men’s Wearhouse operates a global corporate apparel and workwear group consisting of Twin Hill in the United States and Dimensions, Alexandra and Yaffy in the United Kingdom.

For additional information on Men’s Wearhouse, please visit the Company’s websites at www.menswearhouse.com, www.josbank.com, www.josephabboud.com, www.mooresclothing.com, www.kgstores.com, www.twinhill.com, www.dimensions.co.uk and www.alexandra.co.uk.

About Kenneth Cole Productions, Inc.
Kenneth Cole is an American designer, social activist, and visionary who believes business and philanthropy are interdependent. His global company, Kenneth Cole Productions, creates modern, functional, clothing, shoes, and accessories for inspirational urban lifestyles under the brand names Kenneth Cole New York, Kenneth Cole Reaction and Unlisted, as well as footwear under the name Gentle Souls. The company has also granted a wide variety of third party licenses for the production of men’s and women’s apparel, fragrances, watches, jewelry, eyewear, and several other accessory categories, including children’s footwear. The company’s products are distributed through department stores, better specialty stores, company-owned retail stores and its e-commerce website.   Over 30 years ago, Kenneth Cole leveraged his passion and unique brand platform to make a meaningful impact on people’s wardrobes, as well as communities in need. He did what others didn’t and said what others wouldn’t.  Today, The Kenneth Cole Foundation remains committed to helping communities in need by supporting Collective Health, Civil Liberties, and Artistic Activism.

About Hire Heroes USA
Founded in 2005, Hire Heroes USA is a national nonprofit organization headquartered in Alpharetta, Ga. Hire Heroes USA empowers U.S. military members, veterans and spouses to succeed in the civilian workforce through personalized employment training, and has gained best-in-class recognition for its comprehensive continuum of veteran career transition assistance. Hire Heroes USA has built a national reputation of excellence for helping veterans find jobs, currently at the rate of more than 60 veterans confirmed hired every week.  For more information, visit http://www.hireheroesusa.org, and follow on Facebook and Twitter.

About HELP USA
HELP USA is one of the nation’s largest providers of housing and supportive services for the homeless.  Through comprehensive programs and quality housing construction, HELP USA residents live with dignity in a safe environment.  Since its founding 29 years ago, the non-profit organization serves homeless populations including single adults, families, veterans, and victims of domestic violence. 

HELP USA has developed $180 million of permanent and supportive housing, providing close to 6,000 units of permanent and transitional housing and invests over $8 million in veteran services across the nation.  Every year, HELP USA serves more than 20,000 people, which includes providing over 1,800 young people with mentoring, sports, and after school activities.

Additional supportive services offered by HELP USA include: employment training; veterans services; medical services; HIV/AIDS services; early childhood education; mental health services, and domestic violence counseling.   

For more information, please visit www.helpusa.org.

For media inquiries, contact:
Director of Public Relations All Brands
Diego Louro, [email protected]

Public Relations Marketing Manager
Julie Town, [email protected]

 

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SOURCE Men’s Wearhouse